LitiGate:
AI-Powered Litigation Platform

BRAND IDENTITY | LITIGATE  2020

Visual design and brand identity for Litigate

Scope:
Visual Concept
Illustration
Animation
UI Design

Client:
Litigate.ai

What is Litigate?

LitiGate automates repetitive tasks and reveals untapped information from your case so your team can deliver faster services, at less cost and with improved accuracy.

Logo

Original Layout

Logo

Stacked Logo

Colors

Product Colors

Colors

Secondary colors

Typography

Primary Font

Typography

Secondary Font

Visual Concept

LitiGate's visual representation
is based on the idea that

The whole is greater than

the sum of its parts.
Similar to Litigate's platform, the visual language is built on relationships between the different parts, creating a rich world that cannot exist without all the parts together.

Illustrations and animations

The visual concept combines basic overlapping shapes and playful color palette. This complex use of color and shape gives the brand a smart and intelligent feel, alongside a fun, modern and forward vibe.

For features and services, the usage of a line based illustration allows a more reserved representation of elements, whereas using the vibrant shapes and quirky characters is used for marketing purposes.

How LitiGate Works

Iconography

Platform Graphics

Marketing Design